Best of NewburyportSM

Design of Mine

10% Off Full Price Merchandise

Design of Mine Combines Art and Fashion for a Unique Shopping Experience


Design of Mine, an eclectic women’s fashion shop in downtown Newburyport, features clothing from around the world as well as one-of-a-kind repurposed jewelry and repurposed jackets. Designer and founder, Melissa Tarr, personally creates these upcycled pieces as well as handpicks the clothing items from around the globe that make up this unique store.

A visit to Design of Mine is an experience that keeps locals and visitors coming back again and again. Tarr strives to bring positive energy and a welcoming vibe to her storefront—and it shows. Pop in to sip on prosecco while browsing curated pieces and lines from England, Italy, Canada, and more. The variety of clothing and affordable prices make it possible for a grandmother, mother, and daughter to all visit Design of Mine together and find the perfect repurposed jacket, funky flannel, or upcycled jewelry to fit their style and age.

Shoppers can also feel confident that their items are truly unique. Each piece of repurposed jewelry and the repurposed jackets are designed to be one-of-a-kind and have their own personality.  Tarr also makes sure to limit the number of each designer piece she purchases. As Tarr points out, “if you buy a beautiful pink fur from Design of Mine, you should be the only one spotted in Newburyport wearing that statement piece.”

Tarr is also a strong believer in promoting other artists—yet another reason to visit her shop frequently. Design of Mine oftenDesign of Mine, Repurposed Jackets, Repurposed Jewelry, Newburyport collaborates with local artists for special events and shopping experiences. Check the Events Calendar for Design of Mine upcoming events.

The idea behind Design of Mine all started with Tarr’s love of creating new treasures from old stuff. She began selling repurposed jewelry at street fairs and tradeshows on weekends. She then added her well sought after flutter shawl to the collection, which can still be purchased in her shop today. Tarr continued to grow her business into a full-time gig and finally opened her first brick and mortar shop in Gloucester, Massachusetts—with Newburyport to follow. Her business continues to evolve with additions like the repurposed jacket.

Everyone has a butterfly story—the image of her shop logo—and this is Tarr’s. She took a big risk, leaving a full time job in wholesale to pursue her passion which has morphed into a successful business doing exactly what she was meant to do.


Don’t Miss the 2023 Design of Mine Spring Fashion Show, “June in Bloom” Friday 6/9/23 at 6 pm. The Newburyport boutique will be transformed as models strut the fifty foot runway, unveiling the Spring collection while guests enjoy upbeat music, flowing prosecco and guaranteed fun with friends! RSVP with your name to Reserve your seat 

Design of Mine Spring 2022 Fashion Show Highlights

Design of Mine Spring 2022 Fashion Show Finale 

Design of Mine Shopping Events


Design of Mine

53 Pleasant Street
Newburyport, MA 01950
(978) 491-7495
33 Main Street
Gloucester, MA 01930



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